Ace of Space

Ace Of Space is my personal project that got me into the semi-finals of the Belgian EWC 2022.

Personal project
Brand Strategy
Graphic Design
video editing
Identity Design
Logo Design
Webdesign
About the Project

Client:

Ace of Space

Year:

2022

Duration:

2 months

Overview

Roles
Founder
Brand Strategist
Lead Designer
Video Editor
Web Designer
Public Speaker

The Challenge

  • First visual identity
  • Win the EWC Belgium & become a finalist in The EWC world competition
  • Fine tune my business idea to make it presentable
  • Find investors

The Proccess

  • Research: I did some surveys online to get an idea if people like the general idea, the results were positive.
  • Strategy: Started to develop a Brand Strategy that would work well with a crowdfunding campaign.
  • Design: I started designing several things such as the Logo Design, Pitch Deck, Style Guide, Logo Animation, website draft
  • Implementation: The Pitch Deck was used in my presentation during the semi-finals and a first draft of it to get through the previous rounds.
Tools
After Effects
Illustrator
InDesign
Photoshop
Webflow
NightCafe (Stable Diffusion, DALL·E, etc.)

Key Learnings

The experience to pitch before a jury in a business setting.

The Outcome

Became a semi-finalist in the idea stage of the Belgian EWC 2022 edition.
Received positive feedback from the jury and they were eager to see it grow into an actual business.

Their Feedback

The EWC jury:
We love your idea, but would have loved to see more visuals of the atmosphere inside.

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